In today’s post, I am going to share with you 10 weird marketing techniques that are being used to trap you by big brands or big companies!
10 Weird Marketing Techniques!
So do you want to know how you’re being trapped by big companies or brands then read this post till the end.
Even if you’re a marketer or a small business owner and want to know what are the weird marketing techniques or marketing methods are being used by the big brands or big companies to attract the customers then this post is also for you.
But before telling you the 10 weird marketing techniques, let I clear you one thing that I used the word “trapped” in my blog post’s headline just to get your attention to this post.
Nothing more than that. Right!
Actually, in other words I would say that these are the weird marketing techniques to attract customers that big brands or companies are using to get maximum exposure to their services or brands. Right!
So are you ready to know how you’re being trapped using weird marketing techniques by big brands or companies?
1. Contest Marketing Technique
Now you might be thinking what is contest marketing then let I tell you in short what contest marketing is.
Contest marketing is something where you participate in some sort of challenges or you’re given some kind of tasks to win any Free gifts by submitting your name and email address or any other details.
In other words, you can say that in contest marketing you’re asked some types of questions to give answer or you’re asked to show any talent or skill just to win any free gifts, cash prizes, scholarships, free services and products etc.
Note: Your tasks can be something like that where you have to share the post, you have to give reviews on a particular service or product or you have to do some kind of activities, you have to take survey, read emails, play games etc. to win contest.
Important To Note: Free gifts can be something like Free T-shirt, Free Coupon, Discount Coupon, Free gadgets, Movie Tickets, Sweepstakes, and Voucher etc. Got it!
Below you can see the examples of contest marketing.
2. Sweepstakes Marketing Technique
In this type of marketing technique, you’re asked to enter your name, email address or your full address in the form or landing page just to win cash prizes, reward points, T-shirts, Cars, or any free gifts or gift cards.
Below you can see some of the examples of sweepstakes marketing.
3. Survey Marketing Technique
In survey marketing technique, you’re given some sort of short survey to fill up where you give your honest opinions or reviews just to win any kind of cash prizes, food items, gift cards or any type of free gifts.
Below you can see the examples of Survey Marketing technique.
4. Quiz Marketing Technique
In quiz marketing technique, you’re asked questions to give answers to win any free gifts.
And just to participate or win a quiz, you have to put your email address or both name and email address.
See below the examples of this type of marketing.
5. Free Visa Gift Card Marketing Technique
Again, in this type of marketing technique, you put your name, email address in the form or landing page just to win any short of Pre-paid Visa Gift Cards or Gift Cards.
Below you can see the example of Visa Gift Cards marketing technique.
6. Referral Marketing Technique
In referral marketing technique, you’re offered free gifts or free services or cash prizes just to refer someone to the company’s products or services.
In some cases, you’re offered cash prizes or gift cards just to refer someone to install or download the company’s app.
Below you can see the examples of this type of referral marketing used by Getresponse and Dropbox.
7. Free Sample Marketing Technique
In this type of free sample marketing technique, you’re offered free samples of products in exchange of your name, email address, home address so that big brands or companies may deliver your free sample at your address.
You can see the examples of Free sample marketing technique below:
8. Free Gadgets/Devices Marketing Technique
Here in this type of marketing, you’re offered free gadgets or devices like Apple Watch, Iphone or Samsung Galaxy, Ipad etc.
Below you can see the example of Free Gadgets/Devices marketing technique and you can see in the example that how you’re trapped or attracted to this type of offers.
9. Free Lead Magnet Marketing Technique
In this type of marketing, you’re offered a Free Lead Magnet in exchange of your email address or name and email.
A lead magnet can be something like Free physical Book, Ebook, CD, DVD, Cheat Sheet, Video, Webinar, Mindmap, PDF file, Email Swipe file etc.
Through a lead magnet you’re offered a solution to your biggest problem for Free by marketer, big company or big brand so you can have trust on them.
And further the core and final purpose of these marketers, big brands or companies are to offer or sell you their core products or backend products related to your problem. Got it!
Below you can see the examples of this type of marketing offering FREE recipe book as well FREE Expert Secrets Book.
10. Free Trial Marketing Technique
In this type of marketing you’re offered Free trial for getting any services or products after putting your name, email address, home address, credit card information etc.
Free Trial can be of 7 days free trial, 14 days free trial, 30 days free trial etc.
Below you can see the examples of Free Trial marketing technique used by Clickfunnels and Optinmonster
Note: There are some companies or brands that offer their services or products for Free where you don’t have to put your credit card information.
Only after putting your name and email address you can avail or check their services or products till the end of trial period. Right!
So, these are the most prevailed 10 weird business techniques or marketing methods that most of the marketers, big brands and companies are using to attract or trap the customer to their products or services into their day to day routine.
Yes, I am pretty much sure that you might have been part of one of above said marketing techniques where you put your email or name or address, credit card in a form or contest just to win the Cash prizes, any gadgets like Apple Iphone or Samsung Phone, Xbox, T-shirt, Discount coupon, sweepstakes or any type of free gifts.
Tell me haven’t you tried, trapped or attracted to this type of contests or marketing techniques to win free gifts in a shopping mall or social media platforms such as Facebook, Instagram, Twitter etc.?
Don’t you love Free Gifts?
Tell me haven’t you ever tried or seen or applied for any online or offline contest for winning the prizes or free gifts?
Of course, Yes!
So, here as a marketer, I would say that Contest marketing, Quiz Marketing, Free Sample Marketing etc., are one of the powerful marketing methods to get the leads or customers or subscribers.
Further these are the greatest ways to get maximum exposure to your product, brand or service. Right!
Ok, now you know how you’re easily attracted to or trapped through these above said 10 weird marketing techniques by big brands or companies.
Let me know in the comment below how did you find this post.
Yes, also do let me know if you’re trapped or attracted to any other type marketing methods except above said marketing techniques.
Finally, if you like this post then please share it with your friends or with somebody who you know will get benefit from this post.
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Hi, my name is Pankaj Singh and I am an Online Affiliate Business Consultant. I help brand new marketers who are struggling to start their online affiliate business for making their first commission online and I show them step by step process so that they can start their online affiliate business and make their first commission online doing what they love to do. My favorite quote “Typical people always get typical results.” So don’t be typical in life. What I learned during my journey that always be willing to fail, invest in you and your business. Last but not the least never ever, ever Give Up!
Point To Note: “I am an independent ClickFunnels Affiliate, not an employee. I receive referral payments from ClickFunnels. The opinions expressed here on my blog posts and pages are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.”